Want to sell gold jewelry for cash in Beverly Hills? We buy gold rings, chains, bracelets, necklaces, earrings, and mixed gold pieces — from everyday items to designer gold. Your jewelry is tested and weighed in front of you, and you receive a clear, market-based offer you can accept the same day.
We buy gold jewelry in many forms and conditions. Whether you’re selling one ring or a full jewelry box, we evaluate each piece and explain what drives value.
Gold rings (including class rings and bands)
Gold chains & necklaces
Gold bracelets (link, tennis, bangles)
Gold earrings (including single earrings)
Pendants & charms
Gold sets and mixed collections
Common gold jewelry items
Broken clasps, tangled chains, worn settings, missing stones — condition affects value, but we still evaluate items in nearly any condition.
Gold jewelry in any condition
Some gold jewelry is worth more than melt value. Signed or designer pieces can carry premiums based on brand demand, design recognition, and resale market strength.
“Cash for gold” offers vary because different buyers calculate value differently. We focus on transparency and explain each step so you understand the offer.
Gold purity is measured in karats. Higher karat gold typically contains more gold content, which affects baseline value.
1) Purity (Karat) — 10K / 14K / 18K / 22K
We weigh items accurately and separate pieces by purity when needed. Mixed lots are sorted so you don’t lose value due to averaging.
2) Weight (grams) — how much gold is really there
Gold prices move daily. We reference current market conditions when calculating your offer (especially important for larger lots).
3) Current market conditions
If a piece has brand value, unique craftsmanship, or collectible demand, we don’t automatically treat it as scrap — we evaluate whether it deserves a premium above melt.
Step 1 — Start online or visit our Beverly Hills store
Send photos for a preliminary estimate, or bring your gold jewelry for an in-person evaluation on Wilshire Blvd.
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Step 2 — Private evaluation + clear explanation
Your items are tested and weighed transparently. We explain purity, weight, and any factors that can increase value beyond melt.
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Step 3 — Same-day offer & immediate payment
You receive a clear offer the same day. If you accept, payment can be made immediately.
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Selling Gold Jewelry vs. Scrap Gold
Not all “gold” should be treated as “scrap.” Many shops price everything by melt value — that can undervalue designer pieces, heirlooms, or jewelry with strong resale demand.
Signed/designer jewelry
Unique or iconic designs
Pieces with high-quality diamonds or gemstones
Unusual vintage/estate items with collector interest
When your gold jewelry may be worth more than melt
Visit us on Wilshire Blvd for a private, in-person evaluation. Prefer to start online? Send photos first, then book an appointment for the most accurate offer.
8308 Wilshire Blvd, Beverly Hills, CA 90211 Phone: +1 (213) 794-76-66 Hours: Daily 10 am to 7 pm